Failed Products or Services Letter

  1. make sure you have the specific number of paragraphs with the specific toulmin elements present in each. Remember, this is an argument, each paragraph contains a specific toulmin element and is positioned for the best emphasis: first paragraph should contain warrants and the claim, the second and third paragraphs should be the support, the fourth paragraph should contain a rebuttal and backing. Backing is just additional warrants.
  2. Last bit of advice, do not make this a complaint letter, watch your tone and do not be combative. You must be objective, not emotional. Put the emphasis on your argument with as much detail as you can provide to be as convincing as possible and keep to ONE PAGE ONLY. Business letters should never exceed one page.

This assignment is writing an arguable claim letter using different strategies such as the ones described in the files I will attach. There are also illustrations of how the letter should look, and there is a lecture which describes the assignment as well.

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