Conduct an analysis of a company situation Case #1 Whole Foods Market (p. C-2) and prepare a 4-5 page, double-spaced report to complete the following:
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- Discuss the trends in retailing of organic foods and the impact of these trends on Whole Foods Market.
- Evaluate the competitive environment of the firm: Apply Porter’s model and analyze each factor relative to the company.
- Discuss which environmental factor poses the most significant threat to Whole Food and what the company can do to combat it.
- Complete a SWOT analysis and identify significant opportunities and threats facing the organization.
- Discuss how Whole Foods can use it strengths and opportunities to achieve a sustained competitive advantage in the marketplace.
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