Help with business, SWAT analysis and Market share analysis

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Research question: To what extent does the growth strategies of McDonalds allow them to enhance their market position in the fast-food market?

1- SWOT analysis of McDonalds

Strengths

Weaknesses

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Opportunity

Threats

SWOT Analysis for McDonalds in the fast-food market.

· State the strengths, weakness, threats, and opportunities briefly in the template provided using bullet points.

· Cite every point using footnotes in the SWOT template and in the analysis.

· Analyze each section written in the template in a very detailed manner.

· Determine the SWOT strategy that is best for McDonald’s.

· Give real life examples/evidence for every point.

· ALWAYS RELATE TO THE RESEARCH QUESTION AND DON’T FORGET TO CITE ALL THE WORK.

2-Market share analysis for McDonalds in the fast-food market.

· Chart of McDonald’s’ market share compared to its competitors

· Show the calculations used to calculate the market share for McDonald’s.

· Show any trends of an increase or decrease of McDonalds’ market share in previous years.

· Analyze all the data gathered in a detailed manner.

· Give real life examples/evidence for every point.
· ALWAYS RELATE TO THE RESEARCH QUESTION AND DON’T FORGET TO CITE ALL THE WORK.

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